If you’re a small business owner, you may wonder how much it would cost to build a website.
The answer, of course, depends on several factors – but in general, you can expect to spend anywhere from €500-€5000 for a quality small business website.
So what exactly goes into the cost of building a website?
First, look at some of the main factors affecting your bottom line.
Small Business Website Cost
A website for your small business is becoming more and more vital in this digital age.
We don’t like the word ‘Cost’ when discussing a website build. It’s the wrong way to look at it at times.
A website for a small business should be considered an investment instead of a cost.
If you invest ‘X’ in a website, how much of a return will your business get? That’s the way you should look at it.
A professional website doesn’t come cheap, however, as it can cost anything from €500 to €5,000 depending on the purpose of your site and the specific elements you need to be included.
While this may seem like a hefty sum of money, considering the returns it can bring to any business; such an investment quickly makes sense.
Furthermore, through having a website, you can easily access new customers, showcase your services and gain trust from those who stumble upon your page – all of which will help to grow both the reputation and revenue of the company.
As such, creating a small business website may end up being one of the most profitable investments you ever make!
Size And Complexity Of The Website
When deciding how to build a website, the size and complexity of the site should be the first factor taken into consideration.
The larger or more complicated a website may be, the more considerations will need to go into creating it successfully.
This could involve weighing factors such as scalability, security, number of pages, and performance, key functionality (i.e. Ecommerce) before beginning development to ensure that all elements come together seamlessly.
Additionally, ensuring that there is a plan in place as far as regular website maintenance for any updates or changes is also key to maintaining the success and functionality of the website over time.
Getting these decisions right upfront is essential for delivering a well-crafted site.
While the cost of a small business website may vary depending on its size and complexity, there are some exceptions to this rule.
For example, an e-commerce website with hundreds of products or services will likely require more effort and time to be successfully built.
This is because an e-commerce website must be able to handle and process payments, email order confirmations, tracking numbers, etc.
Who’s Designing The Website?
If you hire a professional designer or web design agency for your website (Get A Quote HERE), the price will be higher than if you had done the work yourself.
Although this option may seem more expensive initially, hiring professionals can save you time and energy by handling the complexities and details involved in constructing your website.
For example, if you are an Architect Sole Trader (one-man show) and decide to create and manage a website yourself.
You are not saving money; you are potentially losing money.
While designing a website, you are not designing buildings for your paying clients.
The money you generate from one project could far outweigh the cost of outsourcing the design and maintenance to a professional web designer or agency.
Web design is just part of the puzzle.
Buying domains, hosting, creating and maintaining the website are all part of the process that will require many hours of research if you are unfamiliar with how it works.
What’s Your Budget?
Managing a tight budget and expenses can be difficult, especially when working online.
Thankfully, there are some practical ways to save money to stay within your budget.
You can limit the number of pages required and the website’s functionality.
For example, a fantastic one-page website isn’t out of the question if it showcases your products and services well, has all the relevant info the client might need and gets to a call to action where it generates sales for your business.
Another example we see with many outdated websites is they often have 10-15 web pages with irrelevant content that nobody visits.
However, in many instances, the site can be stripped back to 5 engaging pages that tell the story of your business well.
A Cheap Website Could Cost Your More In The Long Run
When deciding to have a website developed, it is essential to be careful that you don’t become a victim of the false economy.
It can be very tempting to pay someone who promises an incredibly low fee to have your website designed and set up quickly, but, likely, it won’t have been done correctly in the long run.
A poorly made site can be more expensive than one built with quality, as mistakes fixed down the line may require significant reconstruction and higher rates from quality designers.
Instead of just looking for the lowest cost, research developers who both offer reasonable prices for their services and are capable of creating a great product.
Your business deserves a well-constructed site that will represent you online for many years.
In many ways, you pay for what you get.
A website for your business should not be considered a cost but an investment.
This is very important to understand.
Your website is often the first thing many potential clients will see.
If you leave a wrong first impression on your potential clients from a poorly designed website, it could cost you thousands of euros worth of sales without you even knowing.
Did you know?
78% of local searches on mobile result in an offline purchase (more stats here).
Investing in a professionally built site will not only give you peace of mind, but it could also be the difference between gaining or losing business.
A well-made website with decent local SEO often pays for itself many times over.
Investing in your web presence upfront and ensuring you have a quality website will ensure that your business is well-represented online.
Conclusion
So, how much does a website cost?
A small business website can range in price from €500 to €5,000, depending on its size and complexity.
If you want to save money, there are ways to do so, but be careful not to skimp on quality, or you could spend more in the long run.
Do you want to know your small business’s cost of a website?
Please request a quote from us below.